penis enlagement supplement

KNOWING FREQUENT URINATION Frequent urination is urinating much more than is required. Frequent urination is a common problem among people suffering from problems in the prostate gland and the urethra. Frequent urination is also a symptom of many diseases. To understand the causes of frequent urination, we must first know what urination is all about. WHAT EXACTLY IS URINE? The urine is fluid made up of wastes produced within the body. Urine is transparent and yellow in color. The urine is made up of nitrogen compounds, salts, toxic wastes and excess water. URINATION Urination is a normal process of excretion. Urination excretes the toxic substances that form within our body. Urination occurs when the bladder gets filled up. Next, the receptors which are stretch sensitive get stimulated. Then the message is transmitted to the brains. During urination, the sphincter relaxes as the urine flows out from the urethra. The urge to urinate is generally quite intense. A person ready to urinate gets the relief only when he successfully expels the urine. URINE AMOUNT OF A NORMAL PERSON The approximate amount of urine daily produced by an adult body is 1.5 litres (three pints). The body needs to excrete daily not less than 0.5 litres (one pint) of these waste substances. EXCESSIVE, LESS OR FREQUENT URINATION Either state is a sure symptom of a serious dysfunction of the urinary system. Frequent urination is also a tell-tale sign of ailment. DIAGNOSING DISEASES The common method used to examine a patient’s urine for diagnosing ailments is urinalysis. If the test indicates the presence of blood sugar or glucose, it is a sign of diabetes mellitus. And, if there is the presence of bacteria in the urine, the urinary system may be having some infection. What is more, presence of blood cells in the urine is a probable sign of cancer of the urinary tract. Hence, it is important that one has a clear idea of the entire urinary system. THE URINARY SYSTEM The urinary system is constituted of the organs that produce and also secrete urine from the body. To know the causes of frequent urination, it would be first necessary to know of the organs involved in urination. Mentionably, frequent urination occurs when any (or all) of the main organs like the kidneys, the urethra, the bladder and the prostate gland does not function. THE KIDNEYS & THE BLADDER The kidneys are two bean-shaped organs. This duo produces urine by filtering substances from the blood. Urine flows from the kidneys via two thin tubes known as the ureters. Then, the ureters carry the urine to a muscular vessel called the bladder. The bladder of a normal adult has the capacity to store urine up to approximately 0.5 litres. From the bladder, the urine is excreted through the urethra tubes. THE URETHRA The urethra carries urine from the bladder to the penis. In a woman, the urethra is approximately 1.5 inches (3.8 cm) in length. This is strictly a urinary passage. However, in the case of a male, the urethra is about eight inches (20 cm). The urethra in a male passes through the penis which also conveys the semen during a sexual intercourse. THE PROSTATE GLAND In the case of a male, on either sides of the urethra are located the prostrate gland and the bladder. The chestnut-shaped prostate gland secretes the prostate fluid. This fluid constitutes the major portion of the released male semen during an intercourse. The diameter of the prostate gland measures approximately 1.2 inches (three centimeters). The prostate gland is composed of muscle as well as glandular tissues. The muscle tissues aid the male ejaculation process. The glandular tissues produce the prostate fluid. This fluid keeps the semen-based sperm active and healthy. In other words, the prostate fluid helps the fertilization process. CAUSES OF FREQUENT URINATION Frequent urination may happen in person for various reasons. It may happen due to hot temperature and for hydration. The process of hydrate refers to a compound in which water is chemically combined with another compound or an element. Therefore, hydrating means to chemically combine with water. It may also refer to the cause to absorb water. The root of the word ‘hydrate’ is in French. It is related to hydro or water. PROSTATE GLAND ENLARGEMENT & FREQUENT URINATION Frequent urination is caused by prostate gland urination. The blown up prostate gland constricts the urethra. Thus the bladder is obstructed temporarily. This condition is called prostate enlargement. This happens because of the thickening of the bladder wall. This state may also lead to an intensive urge to urinate, difficulty in urination, nighttime urination. All of these are sure signs of a weak urinary system. Frequent urination coupled with excessive thirst, blurred vision, sudden loss of weight, and fatigue may be symptoms of diabetes. Frequent urination is induced when the body reacts to high glucose levels in the blood. This again leads to perennial thirst. If such a condition persists, the person should immediately consult a urologist. PROSTATE DISORDERS There are several causes of prostate disorders. Such dysfunctions afflict men of all ages. BPH (Prostatic hyperplasia): This is a benign or non-cancerous and quite a common prostate ailment. The cause of BPH is still unknown. Prostatic hyperplasia occurs in almost 80- per cent of men after they cross their 70s or 80s. In such a state, the prostate gland may grow from the normal size of 20 g (0.71 oz) to that of 150 g (5.31 oz). Mentionably, the normal size of a prostate gland in a young man is 20 g (0.71 oz). UROLOGISTS & URINARY SYSTEM DISORDERS Urologists specialize in the treatment of disorders of the urinary system. Here is an overview of the different urinary system disorders. Renal failure: This is a serious disorder. Renal failure happens when the toxic substances get stored inside the body. Renal failure is caused when the system filtering blood slows down or stops working. Renal failure can be caused by acute bleeding in the post-surgery stage, drug poisoning, heart failure (congestive), injury, bacterial infection, and shock. Urologists address renal failure by first analyzing the root cause(s). The primary objective is to make the kidney function again. The methods adopted are surgery and blood transfusion. In the most severe instances, the patient may have to undergo kidney dialysis. Then, the blood is filtered mechanically. Chronic Renal Failure: This is deterioration of kidney functioning in a progressive manner. Chronic renal failure can even damage the kidneys. Chronic renal failure is caused by many ailments like myeloma (cancer), AIDS (acquired immunodeficiency syndrome), lupus erythematosus, diabetes, and hypertension. Mentionably, if detected at the initial stages chronic renal failure can be slowed down but it cannot be reversed. The degenerative process can be kept under control to certain extent through various interventions. Such preventive measures are cutting down on protein and fluid intake and regularity in medication consumption. It is to be noted that proteins are the primary sources of waste products. End-stage renal failure: This is a life threatening dysfunction of the kidney. Patients suffering from end-stage renal failures need long-term dialysis and may also have to go fro kidney transplant. Urinary calculi: This disorder is popularly known as development of kidney stones. Urinary calculi build up over a period of time. These kidney stones are made up of the minerals and the crystallized salts that remain in the urine. Urinary calculi disorder of the kidney is usually accompanied by acute pain. The pain is caused when the kidney stones block the paths carrying urine. Generally, these stones move within and out of the urinary tract on their own accord. But if they fail to pass out of the body, they are surgically removed. At times, the urologists use the ultrasound technique called lithotripsy to break down the kidney stones non-surgically. Bacterial infections: They are caused by Escherichia coli – a common bacterium present in the intestines. Such bacterial infection can attack any part of the urinary system. The normal treatment is antibiotics. There are instances of such bacterial infections becoming chronic and recurrent. Bladder & Kidney Cancer: During the course of the last four decades, the incidence of people falling victim to bladder and kidney cancer has risen. The reason is the rise in the number of people leading sedentary lifestyles, and smokers. The other causative agents are obesity and environmental pollution including some industrial chemicals. Abuse of analgesics is also one of the primary causes in the rise of cancers even among the young people. The treatment for bladder and kidney cancer is removal of the cancerous tissues followed up by radiation therapy. Polycystic renal diseases: These are inherited and congenital disorders of the urinary system. These polycystic renal diseases occur when numerous cysts form in the kidney. These cysts reduce the number of those renal tissues which function. The patients would have to undergo kidney transplantation or Kidney dialysis under such circumstances. Hypospadias: This a congenital defect of the males. The urinary opening gets misplaced on the penis. The urinary opening may lie under the penis head or be located as far away as the scrotum. The immediate treatment is to go for surgery before the child reaches 24 months. Such prompt response and surgery can not only rectify the defect, but also permit normal urination and, later, sexual intercourse. vimax herbal penis enlargement natural pnis enlargement technique com enlargement penis penis pump pennis enlargement before and after picture pnis enlargement video penile enlargment cream prosolution penis enlagement pills truth about penis enhancement pills

penis enlagement supplement

Textured technologies have their presence in everyday products, from steel body panels and bearings to book covers and quilted toilet paper. The desired surface texture can be achieved by a number of processes but each has disadvantages, limiting extensive introduction. Enduring crimps, coils, loops or other fine distortions along the lengths of the filaments are presented by a textured yarn, a constant filament yarn that has been treated. Heat setting in a twisted condition can texture the yarns manufactured from thermoplastic materials, while nonthermoplastic yarns can be textured by "air jet texturing" or "air texturing", wherein a forceful air flow is used to shape knotted loops in the filaments. The outcome will be a yarn with greater bulk, higher stretch and more beautiful properties. With the use of compressed air, air textured yarns are manufactured from thermoplastic, cellulosic or non-organic filament yarns. Air textured yarns are supplied a huge quality with loops created on the surface of the filament yarn. The loop arrangement, which relies on the material used, ends in a yarn with features like those of typical staple-fibre yarn. The manufactured yarns are used for sewing thread applications, apparel fabrics, fancy yarn articles, automotive interior fittings, and home furnishing fabrics, carpets, fire blankets and a variety of other applications. Let us now discuss major techniques used in texturing. . False-twist texturing . Texturing by a cold air-jet . Texturing by a hot air-jet and a stuffer box . Other marginal techniques. Most textured yarns are false twist textured. Following write-up will tell about false twisting and the reason why it has been such an incredible success. First it will deal with the real twist texturing and then concludes with a note of speeds that can be reached using false twist texturing. S and Z twist are different altogether S and Z twist means real twist in the yarn and they are poles apart from each other; at the same time there is little difference between them. One yarn has been twisted into the opposite direction of the other yarn. Essentially, one yarn reflects what other possesses. Since S-twisted yarn will look in a fabric unlike a Z-twisted yarn, this difference is very important. The "Real Twist" texturing principle Thermo structure of real twisted yarn is allowed by the thermoplastic properties of synthetic yarn. Back-twisting of this yarn creates twistless yarn, in which the helix formation of the previously resulted in a twistless yarn was still visible. It is a remarkable development that the clear crimps of genuine wool or cotton in each individual filament give this yarn a look of natural fibres. Stufferbox crimps the filaments and then cuts them into staple length and spins them on a traditional machine into a spun yarn, a procedure enabling a filament yarn to look like a spun yarn. This process saves the time spent after spinning filaments endlessly. The production steps are as follows: Twisting on (two for one) twisters Autoclave steam stetting Back twisting Cone winding The False-Twist texturing Just imagine that an elastic band is held between two clamps and then twist this band by turning it in the centre. You can notice real twist on left and right side. But each side is twisted into the opposite direction. One side is S, the other side is Z-twisted. Both sides have equal number of twists. All the twist will vanish on releasing the twisting point. This was 'false twist created by you. False twist principle is being applied by all contemporary texturing machines. Dynamics of false twisting Imagine a drawing with the yarn twisted into two twisted directions and try to visualize the yarn to be endless. Replace the fixed clamps with feed rolls. When the yarn is moved from left to right with the peg in the twisted yarn bundle, the twist on the right side would be moved and then would fade away but the left side would continue to be twisted. All false twist-texturing machines are based on this effect. A peg generates a definite twist stop, and therefore friction disks are better options, which execute the same and have the benefit of rotating the yarn. When the procedure is begun, the twisted yarn on the right side is removed to rubbish but the twist on the left hand side continues. If the yarn breaks, the twisted yarn on the left hand side also goes to trash. If the twist were counted in both wasted ends, it would be accurately the same but in the opposite twist direction. Miles of superior quality textured yarn is manufactured between the two waste ends. Reason behind the success of false twisting Real twist texturing was very time-consuming and laborious. With the launch of false twisting, the process speeds of twist texturing accelerated from a few meters per minute to production speeds of more than 1000 m/min. Bulked Continuous Filament Unbroken threads of nylon are created into yarn. These threads are texturised to enhance their bulk and to modify from straight into twisted or bent fibre. Twist You can make the carpet pile more flexible by winding each carpet fibre around itself. The carpet resistance against crushing, matting and changing of texture is in proportion to the tightness of twist. Heat Setting To process the fibre with heat, it is locked in the twist after it is twisted. The procedure will create carpet fibres, which cannot be disentangled or squeezed under heavy foot fabric. Tufting After getting fed through needles, the heat-set fibre is stitched or tufted into the primary carpet backing. Amount of yarn used and closeness of the tufts to one another determine the density of carpet. Dyeing The tufted carpet is soaked in liquid dye then processed with a fixation solution and dried. Here the needs on air interlacing depend on the technique of process. The 1-stage process, which is also called On-Line-Process and interlaces mono, duo, or tri-colour yarns, demands 30 to 40 hard knots per meter. These yarns are used directly in tufting. The 2-stage procedure, which is also called as Off-Line-Process, necessitates 15 to 25 soft knots for further processing in Heat Setting, Co-Mingling or Tufting. Air-Texturing This machine contains supply yarn creel, an appropriate winding head fixed with yarn transport together with an additional pair of feed rolls and an air jet interjected. Air texturing machines have two conventional categories: Machines with individual drives and Machines with headstock having motors, drives and shafts at each place. Since the machines are capable of treating large number of yarns and the each machine position can be fixed to manufacture a different yarn, machines with individual drives have become the standard in modern air jet technology. Aside from the few advances in winding technology used in air-texturing machinery and the technique of water application, the progress of air-texturing over the years has been relied on the growth of air-jet nozzle technology. Newer nozzles have led to the processing of a wider range of yarns at greater processing speeds, lower energy consumptions and lower noise levels. Fibreguide Ltd., England, has increased and developed its scope of single and multi-position interlacing air jets. The range now consists of 11 different air-jet types, including Detorque, Detorque with interlace and oil dispersion jets. In addition, the company offers a wide range of Interlace jets for the production of all types of continuous filament yarns, ranging from micro-denier yarns up to BCF and industrial applications. Low-noise jet enclosures have also been introduced to enhance the interlacing performances of the multi-position FG2M and FG10M air-jet units, as well as the individual FG4 Jet. Air texturing up to 1,000 m/min: the technology rise Unlike false twist texturing with the speeds of up to 1200 m/mn, the speeds of air texturing until now at about 400 m/mn, in some cases up to 500 m/mn, lagged clearly behind. This made gainful air texturing of fine yarn counts unable to go beyond 100 dtex till now. With the new jet core Series-S. Due to the well-researched geometry of the yarn channel, the speed of airflow through the jet could again be accelerated considerably. Texturing speeds could still be accelerated further because tests with developments in the circumstances close to the process and application of jet cores Series - S proved this. The primary manufacturing speed with Jet Cores S315 for core / effect operation with feeder yarns of dtex 22 - 250, is about 750 m/min, if a post heater is used to relax the unnecessary filament loops. Supplementary hot plates or heated godets before the jet, and a rise in the air pressure up to a maximum of 12 bar, facilitate further rise of the texturing speed up to 1,000 m/min. Yarns from S-cores display equally distributed loop formations and almost no propensity to flames. These yarns create a very smooth fabric look. From the very beginning, the S-Cores have been a hit and are in growing demand. In 1999 their share of Heberlein's total deliveries already reached 35%. S-Jets make possible both higher production speeds and enlargement of range of applications for air-textured yarns. Because of cost reasons, success already emerge in the fine yarn count segment wherein air textured yarns had no opportunity until now. Fashionable yarn mixtures are well recognized for ladies wear, sports wear and specialities for technical applications. Air-textured yarns with ease elasticity made from slightly stretchy feeder yarns are hot topics. Conclusion In the field of air interlacing, jets with better presentation can be anticipated. On one hand, they will fulfil the needs of accelerating process speeds, and on the other hand will take care of escalating process permanence. Opportunities are open for them to minimise a number of extra processing phases. Besides using compressed air, other means like steam will be applied because these will allow the beginning of necessary new consequences. In terms of air jet texturing, it is advisable that faster air texturing machinery will be offered to make use of the high-speed air texturing jets. Other than new machines themselves, supplementary parts like heating and higher compressed air source will have to be used to enable texturing speeds of more than 1,000 m/min. The high suppleness of the air texturing procedure helps individual drive units. Great attempts are exerted to minimise the cost per position, which is more likely with shaft machines, at this time. In the near future the recently reached speed level must be, first of all, converted into practice and process stability must be increased on these machines. Thanks to the high flexibility of the air texturing process with an application range from approx. 22 to 18,000 dtex, and the possibility to process practically all kinds of filament yarns, not to mention the great number of yarn combinations that are possible, further market expansion can be expected. The level of the market increase for air-textured yarns will depend considerably on the development of additional areas of end-uses. Very big, and almost not yet utilized opportunities are in applications with new feeder yarns. Examples of new, strongly progressing yarns are slightly elastic multi-filament yarns, as well as fine filament counts up to dtex 22, that only now have become interesting from a cost point of view, thanks to faster texturing jets. Pre-dominant applications of these yarns are in the areas of hosiery, ladies wear, sports and leisurewear, but also in textile automotive linings. penile enlargement herb penis enlarement product best elargement exercise penis do penis elargement pills work free penis enlarement technique prosolution penis enlagement pills safe penile enlargement penis enlargement picture penis enlagement supplement

Much has been said of late of the virtues of the new Vimax pills for penis enlargement. Penis enlargement is now a popular field and new products undergo tough scrutiny before being accepted as viable in the quest many men undergo to lengthen and strengthen their manhood. Vimax has shown in various studies to generate size gains of up to 3-4 inches in length and 1 inch in girth over a period of 3-4 months, of course varying from subject to subject. I know when I read these claims I wanted to know how it was possible, 1. Without damaging the very genitals you are seeking to enhance and 2. Without going under the knife and having a doctor move his scalpal around your... exactly! I did some research and here's what I discovered on how and why Vimax can achieve such sizeable and lasting results in penis growth. There are 3 main chambers to the shaft of the penis that are filled with blood vessels that are supplied with and fill with blood when the penis becomes erect. These blood vessels are encased by the erectile tissue which when the vessels fill with blood, expand to cause an erection. Here's the kicker: If these blood vessels can be conditioned to hold more blood, they can expand the erectile tissues causing a larger, thicker penis. Think of it like a balloon. The more air is in the balloon, the bigger the balloon gets. With your penis, the more blood it gets filled with, the larger it can become. At the moment your erect penis size is dictated by the genetics of how well your erectiles tissues fill with blood and not about the actual size of the penis muscle and tissue itself. In case it's not perfectly clear: If the penis is controlledly conditioned to hold more blood, the erectile tissue expands and grows to accomodate this added circulation resulting in a fuller, meatier penis. Vimax causes just this effect. With the use of a detailed combination of specific natural herbs and supplements, Vimax significantly increases blood flow to the genitals and causes the release of chemicals in your body that allow it to adjust to this added circulation by expanding the size of your penis. In this way, with consistent use, you can train your penis to hold more blood and hence permanently enlarge the size of your penis with no further effort, exercise or pain. It almost sounds too simple to be true but the results of Vimax speak for themselves. I know one thing: There is no way anyone should have to lie on the operating table when there are supplements like this around. penis elargement excersizes free exercise tip for pnis enlargement free exercise tip for penile enlargement medical penile enlargment penis enlagement without pills vimax penis pillss in uk surgical pnis enlargement vigrx penis enlagement pill penis enlagement supplement

The variety of sex toys is surprising. Sex toys vary from purely male or purely female sex toys to toys that can be used by both sexes. There are also some sex toys that can also be classified as sex aids or marital aids. The Purpose Of Sex Toys Some sex toys aid the man's erection, stimulate the female genitals to become more sensitive or provide a different feel to 'normal' sex. Other sex toys provide an 'environment' for variations in sex, for example so called orgy bed sheets. Sometimes they are used to help a person who has difficulty with unaided sex to achieve sexual satisfaction. However most sex toys provide a new way to directly stimulate the male or female genitals to achieve sexual satisfaction. Using sex toys can provide new experiences and variation in the sexual experience. It can also provide a fantasy element for enhancing or revitalising a relationship. The usual expectation is that a sex toy provides direct stimulation of the genitals in foreplay and/or during sexual intercourse or as a means to obtain orgasm through only the stimulation provided by the sex toy. Types of Sex Toys Vibrating Sex Toys Probably the most well known sex toys are 'vibrators' which, as the name suggests, provide stimulation of the genitals using vibration. They are mainly used to stimulate the clitoris, but may also be used to stimulate any other part of the female body or that of a man's. The simplest of these are pencil or wand shaped (though normally thicker than a pencil). They often have an internal battery (or two) which powers a small electric motor. Sometimes the battery pack and controller are external and connected to the vibrator by a wire. This motor is fitted with a small, out of balance, weight attached to the shaft. As this weight rotates it throws the motor and vibrator into a small circular movement which causes the vibration you feel. With a vibrator that has a controller, as the power is increased the speed of the motor increases and with it both the rate and strength of vibration. Both the strength and rate of vibration effects how stimulating you find the sex toy. The best effect may not be as strong and as fast as possible. The optimum settings may well change as your degree of excitement builds. To get the best results it is worth buying a vibrator which is controllable. Different vibrators will have different characteristics and you may well find you prefer one combination much more than another and your preference may even vary depending on which part of your body you are stimulating. More recently electronic vibrator controllers have appeared which provide not only the static control of power/speed but also allow you to select patterns of power pulses and surges. These can be very effective. There are also other vibrating sex toys such as butterfly stimulators and vibrating penis rings. Other Powered Sex Toys There are some sex toys that use other ways to provide mechanical stimulation. These usually depend on a motor that makes the sex toy continually change its shape which provides a sort of rotational movement or makes it move back and forth. The back and forth movements are sometimes powered by an air pump rather than a motor. The movements have been used to create, for example, mechanical licking tongues, vibrators that 'penetrate' the vagina and mouth simulators to give a man a 'blow job'. On a bigger scale and much more expensive, there are 'sex machines' that incorporate thrusting and vibrating dildos. Combination Sex Toys So far we have covered vibrating, moving and thrusting sex toys. As you may have guessed these are all offered in a bewildering array of combinations. A common combination in many 'Rabbit Style' vibrators is clitoral stimulation using vibrations and vaginal stimulation using movement and sometimes a thrusting motion as well. Many sex toys add varying textures to their surfaces; a dildo or vibrator may have ridges or soft spikes or a rippled shape. Sensation Change Sex Toys Some sex toys rather than provide vibrating or moving stimulation, change the feel of sex. For instance there are a variety of sleeves to put over the penis to provide different sensations for both partners while engaged in penetrative sex. There are rings that squeeze the base of the penis and/or tighten the scrotum that assist the man's erection and also changes his sensations. There are penis extenders and thickeners which may give a man's partner greater sensations during penetration. There are a wide variety of lubricants that can significantly change the feel of sex. There are PVC and Polyurethane bed sheets that are water and oil proof that can be used for slippery or messy sex. Why Use A Sex Toy? A good question is: why do people use a sex toy? Surely fingers, tongues, penises, clitorises and vaginas etc all provide great sexual stimulation and enjoyment. Well, apart from therapeutic uses (eg erection assistance), sex toys can drive the imagination (being taken by a machine), provide variety (new ways to do old things), vary the stimulating effects in otherwise normal sex (penis sleeves) and some can provide experiences not possible with 'normal body parts' (particularly vibrating sex toys and electro-stimulation). Where To Start If you have not tried a sex toy before and don't yet have an idea of what you might like, try one of the simpler vibrators first. Most probably you will enjoy the experience and then start to wonder what other delights can be found with more sophisticated vibrators and other sex toys ... If you then find you do enjoy sex toys try out a few others and find what suits you. Above all, have fun trying them out! online vigrx vigrx penis enlargement pills medical penile enlargement penis enlargment excercises pennis enlargement pic before and after vig rx penis pill surgical penile enlargment truth about penis enargement penis enlagement supplement

A typical day at the inbox Today, I received 374 emails total. A pretty light day considering some days I get more than 1,000. To clarify what they were35 were for business, 4 were personal in nature, 11 were from groups I asked to get information from like Neiman Marcus and Urban Outfitters, VH1, and a PR Newsletter. The balance of 324 was unsolicited (UCEunsolicited commercial email)in other words spam. If I extrapolate the UCE I’ve gotten in the last six hours alone, I find I must be missing something about myself on some spiritual level.. I am a balding, fat man with a small penis that doesn’t work. I am in debt. I am looking for a lower interest rate on my mortgage while at the same time making thousands of dollars with no effort on my part in the privacy of my own home—filling out surveys, stuffing envelopes and not selling something that miraculously sells itself. Even better, I can be a travel agent without wrinkles; obtain a college degree while waiting for my 1500 advance to show up in my bank account; I can restore my credit rating legally while watching my free satellite TV and munching on my drugs sent courtesy of an offshore pharmacy that has a doctor who will write me a prescription… HMMM…definitely something to consider. NOT. I’ve also discovered that I am a prime candidate to help an African Prince transfer funds into the US. He trusts me. All I have to do is give him my bank account information. The problem is that I am a woman who doesn’t suffer those ills. Someone thinks I do…There is something wrong with this picture. The future of bulk email and why it is likely to remain dead Now, you might be asking why I, who was dubbed the “Spam Queen” in the “Wall Street Journal” three years ago, am even bothering to say anything about email? Just to set the record straight, I have never advocated spam or sending spam. One reporter said to me, "Some people consider all bulk email as spam. What do you have to say about that?" to which I replied, "Then I guess you'd call me the spam queen," as a joke. In our sound byte media world, one editor turned this little quip into a buzzword and I became known almost instantly, all over the world, as representing what everyone, including myself, hates about email. The media as usual emphasized sensationalism and missed the point. I am not complaining because my marketing business skyrocketed as a result. At that time I advocated email as a very effective medium for small business, which because of its low cost lets small businesses level the playing field against big corporations. At no small personal risk, I visited the Federal Trade Commission in Washington, DC, and spoke my peace about small businesses and not throwing out the baby with the bathwater before even the very term spam could be legally agreed upon and defined to the satisfaction of marketers, ISPs and the government jointly. Small businesses are the lifeblood of the US economy, and entrepreneurs with their dreams are what have made the US the economic powerhouse it still is today. Email that is sent to people who WANT to receive it, and that is in accordance with their preferences, still gets a high response. It allows many small businesses to get ahead. I didn't want to see big corporations or the government take over email and bar entry, filter, and extort everyone else while still sending their own advertising messages freely. And then came the CanSpam act, which I and many other legitimate marketers welcomed, because it had a great promise of getting rid of the noise while keeping the signal. As it turned out, the opposite happened. Email filters from ISP's now block a large amount of legitimate messages, which they call "false positives". Marketers can't send the text they would like to send to their subscribers, so they have to resort to filter tricking tactics such as spelling the word spam as sp@@@M so that they can get past the filters that were intended for another purpose entirely. In a climate like this, legitimate companies that had been diligently following best practices, and keeping their lists clean for years, suddenly did not want to stay in business with ambiguities in the law and the potential litigation that might ensue even if all the rules WERE followed, so many companies just folded. However the people that continue to send email illegally did not fold. Often times sending from outside the US borders, they stepped up their operations even more, to the point that there is almost no truly legitimate bulk email left. In other words, the signal has become lost in the noise. The simplicity is this — bulk commercial email has gotten to the point where it isn’t effective. We just don’t do it anymore. What’s the point? It doesn’t get a response, and we found people are overloaded with advertising messages and no longer willing to receive more, especially in their inbox, unless they specifically asked for it. As a marketing professional, the only thing that should count for you at the end of the day is effectiveness. Bulk commercial email has turned into the above, a bunch of unprofessional, ineffective scams. In other words, Spam is a fourletter word. Legitimate marketers are staying away in droves and it’s easy to see why. First of all let’s look at some facts. In the United States, it is legal to send unsolicited commercial email. The CAN SPAM act allows for this. You have to provide a way to optout and not hide who you are, and a few more simple but ethical rules. Although it is legal, there isn’t an internet service provider in the United States who will allow you to send unsolicited commercial email. Larger mailers have optin information from lists they purchase which imply consent but those lists aren’t originated from the mailer, but from other submailers—you get a free thing or access to a particular site and the user checks a box that it is okay to get information from their “affiliates and partners.” The “affiliates and partners” they are referring to are those who pay for the email addresses and optin information. These guys are sending you mail legally, but the fact is, they are not getting into your email box for the most part. Blocking, filtering, and doing it the “legal” way bulk wise, is just not working. Not to mention, there is no way to prove that the recipients opted in or are willing to get the message since they opted in at someone else’s site, not yours. The response rate is pathetic and when that mail does get through, you have many disgruntled individuals who never remember opting in, so in their view, the mail is unsolicited. The only way to get email into inboxes en masse is by not following the rules, so the only messages getting through are the scams, including the pornographic, illegal, and objectionable. It is ironic that the very thing people want to rail against, they are getting more of in the aftermath of CanSpam. So where does that leave us? What can a small businessperson do to get their message out, and not break their bank? How to market effectively in the new internet wave If you are a small businessperson, there are 3 alternatives that you should consider, which are described in this next section: What is effective you might ask? (Ask away, it’s kind of the point here..) 1) First party offers that impart some value added (a tip; some information, something the consumer is interested in.) Lets say John Q. Consumer gave his email address for a newsletter, or for more information on a particular subject, or to play a game. Chances are he probably would not be angered to get an email from your company especially since he asked for you to contact him. He would recognize your domain name since he spent enough time on your site to actually ask the info. Additionally, your internet service provider would not shut you down for violations and you’d start to build a small but effective list of people who are actually interested in what you, as a business owner, have to say. This has been effective since the beginning of the internet. The only problem is, how do you reach people the first time, to get them to your site? How do you find a target market for your products that is likely to be interested in what you have to offer and sign up for your newsletter, visit your site, and hopefully buy your stuff? Is there anything less costly than television, radio, and (ugh!) banner ads? Yes there is. Drum roll please…..Search Engine Marketing. If you write good ads, and compete with the right keywords, people who are already searching for an answer to a question, doing research, comparison shopping will go to a search engine and type in their parameters. If you know how to market well, only people who are interested will go to your site. If you have a web site that is compelling and you are offering a value added, they will ask for more information or sign up for your newsletter, or get your free download. Now, getting to this point can sometimes take a little time, but if you are persistent, and know how to interpret your statistics, you can do this. If you want the result without the learning curve, hire a Search Engine Marketing Firm. So the new tools for small businesspeople to stampede traffic to their websites in 2005 and beyond are going to be: 1) Search Engine Marketing 2) Publicity, including press releases that provide meaningful news 3) Providing quality content and expert commentary for radio, TV, and internet hubs in your field You can be successful on the internet and these tools help to establish you as an expert in your field, as well as attract the very people who are looking for your product or service at the same time. These are the tools of a new form of marketing, which people are calling "In Touch" Marketing, or "intelligent marketing" and is one way to cut through and actually get you the most possible business, at the lowest possible cost, with laser precise targeting. In future articles I will teach you how to use them with deadly precision. This is the new way for small businesses and entrepreneurs to succeed in 2005 and beyond. Remember, you heard it here first :)